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Charisma on Camera

A Cheeky Way to Drag Your Competition, To Add or to Shed, & Duolingo's Darkside

Published 11 months ago • 1 min read

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Now We're Poppin' Like Jabberwockeez!

Gigi Rodgers

The main maniac behind Charisma on Camera. She's probably procrastinating—watching reruns of Naruto, Psych, The Expanse, or Daria.

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musingS of the WEEK

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There are two ways to grow: by adding or by shedding. Do you need to add something or do you need to shed something? -James Clear

Sometimes it's both.
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And a little reminder, this goes for people as well. Do you need to shed some people from your life and/or add some fresh blood to the mix?

Video ad of the week

Another example of copywriting winning the day.
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If you're strong in video, lean into it.
If you're strong in copywriting, lean into it.
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If you're strong in both, flex on everyone. Pour yourself a drink. And prosper.

CONTENT MARKETING TIP

That's the goal of good business writing, writing scripts — and writing in general.
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Just like in writing, if you can't capture your audience's attention and retain it, within the first few seconds of them writing (around 3-5 seconds) they'll find no need to stick around.
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So write simply. Use contractions. Let the expletives fly! And above all else, exploit the hell out of using gifs 😆 They're simply, so much fun!

cOPYWRITING FINDS

Nothing like a good juxtaposition to turn a "meh" into "meh-be?"

SECURE THE GOODS

It's Your Life. You're the Featured Artist

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NEW! 92 VIDEO POST IDEAS TO JUMPSTART YOUR CONTENT MACHINE 🎥 ✨

For aspiring creators who are serious about discovering the types of videos they can publish on a regular basis!!!😏 And the cheat sheet so you can do a lot less "discovering" and more "planning, and doing"!🙌🏾 😝
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​It’s 100% free to download — your mind will be spinning with ideas!
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HONORABLE MENTION

​The Diamond League is a savage and lawless place.​

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Charisma on Camera

A Copywriting Luv-vah. A Future Gym Rat. A Marketing Swiss Army Knife. A Naruto & Bob Ross Re-runs Lover. A Decent Enough Video Editor.

Helping aspiring video personalities bypass their Adrian Monk awkwardness (and pit sweating💦) on camera to record & edit their next (or first) video.

Read more from Charisma on Camera

Now We're Poppin' Like Jabberwockeez! Gigi Rodgers The main maniac behind Charisma on Camera. She's probably procrastinating—watching reruns of Naruto, Psych, The Expanse, or Daria. musingS of the WEEK “ You must understand the following: In order to master a field, you must love the subject and feel a profound connection to it. Your interest must transcend the field itself and border on the religious. - Robert Greene If you love something so much, you can't help but care about the minute...

11 months ago • 1 min read

Now We're Poppin' Like Jabberwockeez! Gigi Rodgers The main maniac behind Charisma on Camera. She's probably procrastinating—watching reruns of Naruto, Psych, The Expanse, or Daria. musingS of the WEEK “ We pass our existence within this warm wobble of flesh and yet take it almost entirely for granted...[It goes unnoticed, but] suicide by lifestyle takes ages. - Bill Bryson It is one of my worst fears that I'll get to the end of my life and think, "I could've gone harder. I could've been...

11 months ago • 1 min read

Now We're Poppin' Like Jabberwockeez! Gigi Rodgers The main maniac behind Charisma on Camera. She's probably procrastinating—watching reruns of Naruto, Psych, The Expanse, or Daria. musingS of the WEEK “ Winston Churchill once said, "It is not enough that we do our best; sometimes we must do what is required." Think about what you are working toward this year. Are you doing what is required or are you looking for a shortcut? -James Clear Doing the "hard work" that is necessary isn't forever....

11 months ago • 1 min read